Our Culture

Williams Group is admired and respected throughout the North West of England and we are the largest family-owned group of BMW, BMW Motorrad, MINI, Land Rover and Jaguar vehicle retail centres in the area. This reputation has been built up over more than 100 years in business and we use this experience to ensure we continue to offer a premium service to all of our customers.

It is due to high levels of customer satisfaction achieved, that has allowed us to build such a successful reputation. Our customers know we go the extra mile, they will continue to return to us time and time again, which allows us to build long standing relationships. To match the premium nature of the car marques we sell, we employ some of the most talented and dedicated staff in the country. With years of experience and knowledge of the automobile industry between them, we can assure you expert help and assistance whenever you need it.

As well as ensuring that we deliver exceptional service, we also make sure we support the communities in which we operate, as well as local charities. As a proud partner of the Motability Scheme we are passionate about helping disabled motorists get mobile in a way that is personalised to them.

Find out more about Williams Group and the work we do by getting in contact with a member of our team.