BMW i8

The BMW i8 catches your attention from the first glance – and then holds it with unprecedented levels of efficient performance. It represents the next generation of plug-in hybrid motoring, leading the way with a futuristic design and advanced BMW technologies.


Typically for a high-performance BMW, in the i8 you will discover a vast world of technology and driver assistance systems at your fingertips. Activate the cruise control on motorway runs, consult the BMW Professional Multimedia Navigation system, or use apps via BMW ConnectedDrive Services. The Control Display also shows you infotainment and menu screens on an 8.8-inch colour flatscreen.

Williams BMW I8 Rear Headlights
Williams BMW I8 Front Exterior
Williams BMW Tyre


All BMW electric models are marked with bold blue design details, and these appear on the i8 at the split front and the lower side panels. It looks like a sports car, streamlined and agile with a low, confident stance. The Aero Curtains enhance this athletic look, as do the shortened overhangs and side-on exaggerated 'wedge' shape. Expressive U-shaped LED daytime running lights and rear lights make the i8 even more distinctive.


Enter the car via the sweeping twin dihedral doors, which glide skywards like wings. The interior of the i8 draws you into a comfortable environment, with a multifunction leather-wrapped sports steering wheel and front armrest. The front seats are also heated and electrically adjustable. For rear seat passengers, storage pockets and ambient lighting add to the convenience.

BMW i8 Front Interior
BMW i8 Interior
BMW i8 Dashboard

Engines and Performance

The i8's weight has been optimised for both performance and economy, and the car also boasts the lowest centre of gravity of any BMW model. A powerful petrol engine works alongside the electric motor to generate as much as 231bhp and 320Nm of torque. The 0-60mph sprint takes no more than five seconds. The i8 runs in hybrid-specific all-wheel drive, showcasing tarmac-gripping confidence.

Whether you have a home charging point installed or use one of the UK's many public electric car charging points, topping up the i8 is always quick and simple. The colour-coded, illuminated charge socket will show you exactly how much power the car has. You have a choice of driving modes, and in SPORT mode energy is fed back to the battery while driving. It's also possible to run solely on electric power for a distance of 23 miles, ideal for city trips and short commutes.


Continuing BMW's long reputation for comprehensive safety, a package of protective measures and systems has been specifically tailored to the i8. You and your passengers are protected by the car's rigid carbon fibre shell, and it also cushions the battery. The intelligent Head-Up Display comes to the i8 as a standard feature, projecting drive information in full colour straight to your line of sight. Even the airbags are impact-dependent, inflating only to the level needed.

Our five Williams BMW centres – Bolton, Liverpool, Manchester, Rochdale and Stockport – have the BMW i8 ready and waiting for you to experience now. Please get in touch with your nearest team for more details and to book in for a test drive.

Williams BMW I8

BMW i8 360° View

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Model shown is for illustrative purpose only