About Us

Williams Group are a premium automotive retailer based in the North West of England, with retail centres in Bolton, Liverpool, Manchester, Rochdale and Stockport. Our franchises include BMW, MINI, Land Rover and Jaguar cars and also BMW Motorrad. Our retail centres are stocked with the very latest models from these top class marques.

Starting out as a family run business in 1909, Williams Group have grown over the years, emerging as one of the most admired suppliers of motoring excellence across the North West of England. From our humble beginnings as repairers of horse-drawn vehicles we have developed to meet the needs of the local people as technology has developed.

We have dedicated staff at all of our retail centres to provide you with expert help and assistance whenever you need it, and we can offer personalised motoring solutions to meet your specific driving requirements.

We are constantly striving to make sure we offer a complete service to all of our customers and we can do this through our exclusive aftersales offering. With exceptional service centres at all of our retail centres, we can provide maintenance, MOT and repairs that match the needs of your vehicle.

You can find out more about Williams Group by following the links on this website, where you'll find information on our culture, history, customer commitments, contact details and much more. You can also explore the current range of vehicles we have in stock and arrange a test drive in any of the models at a time that suits you.

If you have any questions or want to find out more about Williams Group, get in contact with us today by giving us a call, filling in the online enquiry form or visiting your local Williams retail centre.