About Williams Group

Williams Group are a premium automotive retailer based in the North West of England, with retail centres in Bolton, Liverpool, Manchester, Rochdale and Stockport. Our franchises include BMW, MINI, Land Rover, Jaguar and BMW Motorrad. Our retail centres are stocked with the very latest models from these top class marques.

Starting out as a family run business in 1909, Williams Group have grown over the years, emerging as one of the most admired suppliers of motoring excellence across the North West of England. From our humble beginnings as repairers of horse-drawn vehicles we have developed to meet the needs of the local people as technology has developed.

We have dedicated staff at all of our retail centres to provide you with expert help and assistance whenever you need it, and we can offer personalised motoring solutions to meet your specific driving requirements.

We are constantly striving to make sure we offer a complete service to all of our customers and we can do this through our exclusive aftersales offering. With exceptional service centres at all of our retail centres, we can provide maintenance, MOT and repairs that match the needs of your vehicle.

You can find out more about Williams Group by following the links on this website, where you'll find information on our culture, history, customer commitments, contact details and much more. You can also explore the current range of vehicles we have in stock and arrange a test drive in any of the models at a time that suits you.

If you have any questions or want to find out more about Williams Group, get in contact with us today by giving us a call, filling in the online enquiry form or visiting your local Williams retail centre.

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2 Vincent Way, Raikes Lane, United Kingdom, BL3 2NB

Reg. Company Number: 597708

VAT Reg. No. GB 732 5259 39

Financial Disclosure

Williams Motor Co (Holdings) Ltd is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Williams Motor Co (Holdings) Ltd to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only. We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase. Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement. All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.

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