BMW 7 Series

The fifth-generation BMW 7 Series sets a new benchmark for luxury cars. Once you've spent a journey immersed in its sumptuous interior, no other car will ever feel quite the same. It's powerful too, with a 12-cylinder engine available, but you'll stay relaxed as the pace quickens, thanks to the car's seamless eight-speed transmission and flawless ride quality.

Exterior Design

The new BMW 7 Series is widely customisable, and this flexibility also applies to its outer bodywork; owners can select from a range of paint finishes, as well as leather and wood options for the interior. All editions, however, boast the unmistakable BMW kidney grille, as well as the sleek "Air Curtains" which channel air across the front apron to reduce drag resistance to a bare minimum. The look is completed by adaptive LED headlights, the intense glare of which matches the car's aggressive appearance.

Interior Design

As well as being remarkably luxurious, the interior design provides a convenient and stress-free space for the driver and passengers. Ivory White Nappa leather upholstery contributes to the elegant ambience, whilst the effect of the soft-touch surfaces and supportive seats is accentuated by the magnificent head, shoulder and legroom available to both front and rear passengers. Effective air conditioning and a rear-view camera further reduce discomfort or physical strain.


With the 7 Series' V12 TwinPower Turbo petrol engine, you will experience a drive like no other. This huge powertrain offers nearly 544bhp, and torque of 750Nm generates vast power from low revs, launching you to 60mph from a standing start in just 4.6 seconds. Selecting a six-cylinder diesel alternative, on your other hand sends your car's fuel consumption and CO2 emissions plummeting to just 50.4mpg and 149g/km, reducing the cost of both your fuel bill and annual Vehicle Excise Duty payment.

Safety and Technology

The integrated active safety mechanisms of the 7 Series work together to keep you as safe as possible. Systems like Attention Assist, BMW Night Vision and Dynamic Safety keep an eye on both you and your car. With regard to passive safety, driver, passenger, front and side airbags support the car's reinforced structure in protecting the occupants in the event of a collision.

Predictably for such a prestigious model, the 7 Series brims with driver-convenience technology. BMW ConnectedDrive with a 7" touchscreen and satellite navigation is included as standard, along with Bluetooth connectivity, meaning that you'll always stay on track and in touch with the outside world. Optional extras include such amenities as a Head-Up Display and a Bang & Olufsen sound system.

Contact Us

To find out more about the new BMW 7 Series, please contact Williams today.