Williams BMW Exclusive Event at Trafford Golf Club.

Williams BMW were thrilled to host a VIP experience at Trafford Golf Club on June 7th, inviting guests to immerse themselves in the future of driving with our new BMW Electric range.

The event: Drive the Range, provided a unique opportunity for guests to explore the latest in BMW's electric vehicle technology and test their golf skills in a relaxed environment. Throughout the day, attendees could select convenient time slots to test drive their preferred electric models, enjoying the perfect blend of innovation and performance.

The cars available for test drives included the latest BMW iX, iX1, iX2, iX3, i4,15 and the luxurious BMW i7, each showcasing cutting-edge technology and design.

Guests experienced first-hand the seamless driving experience and advanced features that set BMW electric vehicles apart.

Discover our exquisite range up close:

BMW iX1: The Perfect Family Companion​

The BMW IX1 stood out as a favourite among our guests. This model offers a spacious, stress-free driving experience, making it ideal for families.Key features include upgraded satellite navigation and a 10.7-inch touchscreen, providing an intuitive and connected driving experience.

BMW iX2: Athletic and Stylish

The BMW IX2 captured attention with its robust coupé silhouette, next-gen LED lights, and flared wheel arches, which give it an athletic and striking appearance. With a 525-litre boot that can expand to 1,400 litres by folding down the rear seats, the IX2 is perfect for long trips and adventures.

BMW i7: Ultimate Luxury and Range

The new electric BMW i7 embodies luxury and advanced technology. Customizable seating ensures ultimate comfort, while reactive adaptive Matrix LED lights enhance road presence and safety. With a 101.7kWh battery offering a maximum range of 388 miles, the i7 is perfect for long-distance travel, combining elegance with sustainability.

Hearing our customers' thoughts and experiences as they drove the range around the Trafford route was a pleasure. If you would like to be part of future Williams events, make sure to follow our social channels.

We are grateful to everyone who attended and made the event a success.