More to Love This Summer

More BMW. More value. More to love at Williams.

There is no need to wait until September to find your next BMW. With low APR finance, valuable ownership benefits and a wide choice of new and Approved Used models, there is more to love at Williams this summer.

New BMW OffersApproved Used BMW

One year’s free insurance and three years’ free servicing

Choose a new BMW 1 Series or BMW 2 Series Gran Coupé and enjoy one year’s free car insurance and three years’ free servicing.

It’s everything you need to make driving away in a new BMW even more rewarding. With insurance and servicing taken care of, you can enjoy greater peace of mind, lower ownership costs and more time focusing on the road ahead.

From everyday journeys to weekend escapes, experience premium design, dynamic performance and exceptional value from day one.

1 Series Offers2 Series Offers

Finance from 2.9% APR Representative

Selected BMW 3 Series and BMW 4 Series models are available from 2.9% APR Representative, helping you get more of the BMW you want for less than you might expect.

3 Series Offers4 Series Offers

BMW M from 4.9% APR Representative

Experience the unmistakable power, precision and exhilaration of BMW M, with selected models available from 4.9% APR Representative. Combining motorsport-inspired performance, distinctive design and everyday usability, every drive feels exceptional.

M Series Offers

More than 660 Approved Used BMWs

Search more than 660 Approved Used BMW models across Williams, including hatchbacks, saloons, estates, SUVs and all-electric models.

Browse online and reserve the BMW you love for just £99, ready for wherever summer takes you.

Approved Used BMW

More to love at Williams

Our teams are here to offer straightforward advice and help you find the right BMW.

With more five-star Google reviews than any other BMW retailer in the North West, you can choose Williams with confidence.

Get in Touch