Williams BMW Sale Event

MAKE IT HAPPEN | 3–13 September

Make your next BMW happen at the Williams BMW Sale Event. For a limited time, discover exceptional offers across New and Used BMW models, with attractive finance support and added benefits available from 3–13 September.

Your next BMW could be closer than you think.

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New BMW

Enjoy up to £25,000 Deposit Contribution and finance from 2.9% APR on selected new BMW models.

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Used BMW

Receive a £500 Finance Deposit Allowance plus a minimum 2-year warranty on qualifying Used BMWs.

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Terms & Conditions

Terms & Conditions:

Williams Motor Co (Holdings) Ltd is an Appointed Representative of Automotive Compliance Ltd, who is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Williams Motor Co (Holdings) Ltd is a credit broker not a lender.

Prices, promotions and stock numbers are correct at point of publication but are subject to change. Images for illustrative purposes only. Terms and Conditions apply.

*New car terms: No cash alternative. Up to £25,000 deposit contribution with APR from 2.9% Representative available on a BMW Select agreement for selected models ordered between 03/09/26 and 13/09/26 and registered by 30/09/26 (subject to availability). Retail customers only. Optional final payment and option to purchase fee not payable if you opt to return the vehicle at the end of the agreement (vehicle condition, excess mileage and other charges may be payable).

*Approved Used terms: £500 Williams deposit contribution available on Approved Used vehicles. Representative 6.9% APR available on BMW Select (PCP) (30-60 months) or Hire Purchase ( 36-60 months) agreements for Approved Used all-electric BMW iX1, iX, iX2 iX3, i4, i5 Saloon, i5 Touring, i7, current 5 Series Saloon & Touring Plug-in Hybrid and 7 Series Plug-in Hybrid models on a BMW Financial Services product with a minimum £15,000 balance to finance. Vehicle must be purchased by 13/09/26. Offer only available on a BMW Select and HP Purchase finance agreement, for retail customers only. No cash alternative available.

Further terms: Subject to availability and withdrawal at any time. All finance is subject to status and available to over 18s in the UK only. Guarantees and indemnities may be required. Vehicle condition, excess mileage and other charges may be payable. BMW Select is a form of hire-purchase agreement provided by BMW Financial Services (GB) Limited, Summit ONE, Summit Avenue, Farnborough, Hampshire GU13 0FB. You will have a 14-day statutory right to withdraw from the agreement. Williams Motor Co (Holdings) Ltd trading as Williams BMW introduces customers to a selected panel of lenders, which includes BMW Financial Services. We receive a fixed commission for introducing you to BMW Financial Services calculated by reference to the vehicle or as a percentage of the amount you borrow. We do not have any discretion to vary the interest rate or APR you pay under your finance agreement. An introduction from us does not amount to independent financial advice. We do not charge fees for our Consumer Credit services. The payment we receive may vary between finance providers and product types.

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2 Vincent Way, Raikes Lane, Bolton, United Kingdom, BL3 2NB

Reg. Company Number: 597708

VAT Reg. No. GB 732 5259 39

Financial Disclosure

Williams Motor Co (Holdings) Ltd is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Williams Motor Co (Holdings) Ltd to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only. We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase. Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement. All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.

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