GET AHEAD WITH A ’24 PLATE

From 1 March, we have special finance offers that are available to take advantage of right now, there really is no need to delay.

Talk to us online or visit us at your nearest Williams BMW showroom to see our exciting range of brand-new cars first-hand. Many are available to drive away on the day, with even more ready to be delivered.



Your new BMW is closer than you think, so what are you waiting for? Book your appointment now.

Williams BMW Top Picks

Our team of dedicated experts are ready to talk to you about your brand-new purchase, and with your dream car from just 3.9% APR* it’s so close you can touch it!

New Car Offers

Want some inspiration? Check out some of our favourite BMWs below:

*Terms & Conditions

Representative 3.9% APR available on a BMW Select agreement for a new selected BMW 1 Series & BMW 5 Series models ordered between 01/03/24 and 01/06/24 and registered by 30/09/24 (subject to availability). Retail customers only. Finance available subject to credit acceptance to UK residents aged 18 or over. Guarantees and indemnities may be required. Terms and conditions apply. Optional final payment and option to purchase fee not payable if you opt to return the vehicle at the end of the agreement (vehicle condition, excess mileage and other charges may be payable). Offer may be varied, withdrawn or extended at any time. ‘BMW Select’ is a form of hire-purchase agreement provided by BMW Financial Services, Summit ONE, Summit Avenue, Farnborough, Hampshire GU14 0FB. You will have a 14-day statutory right to withdraw from the agreement. Williams Motor Co (Holdings) Ltd trading as Williams BMW introduces customers to a selected panel of lenders, which includes BMW Financial Services. We receive a fixed commission for introducing you to BMW Financial Services calculated by reference to the vehicle or as a percentage of the amount you borrow. We do not have any discretion to vary the interest rate or APR you pay under your finance agreement. An introduction from us does not amount to independent financial advice. We do not charge fees for our Consumer Credit services. The payment we receive may vary between finance providers and product types.